NACO advertisements- my view

The latest ads by National Aids Control Organisation (NACO) aimed at youth- to motivate them to get tested at the ICTCs - are slightly better than previous versions as the ads are snazzy! But the frequency/repetition of appearance in the Telugu channels at this point of calendar year is too much! May be they are looking at the winter season as a potential messaging time. But India is really a vast country! Paratha with butter may be related to only by selected youth population of South India- if the food item has any significance in the message! I am not being too cynical! They can introduce variations to suit South Indian youth audience, if their time and budget permits! On the whole there is quite an improvement in the way the message is being presented. Really appreciable!